Case Studies

Mobicast: Video streaming platform with mobile apps

A Ruby on Rails video platform with iOS and Android apps: channel management, content recommendations, and ad monetization.

Client
Mobicast
Platform
Ruby on Rails
Mobicast: Video streaming platform with mobile apps screenshot

The idea

Mobicast is a video streaming portal for consumers, content owners, distributors, and brands. The project integrates video content management, recommendations, app and web publishing, syndication, and ad monetization. Due to its scale and complexity, the project remains under NDA, but its capabilities are comparable to a YouTube or Vimeo-style video gateway.

What we built

A year-long development effort building a custom web application and companion mobile apps:

  • Base platform Foundational architecture using Ruby on Rails, ensuring scalability and performance
  • Video player enhancements Social sharing buttons, sizing options, and responsiveness for various devices
  • Storyboards and playlists Users organize and manage their video content effectively with storyboards and curated playlists
  • iOS and Android apps Companion mobile apps mirroring the web platform's features: scrolling experience, social sharing, and full-screen video mode
  • API synchronization Maintaining consistency across web and mobile environments through synchronized APIs

The result

A complete video streaming platform handling the full lifecycle from upload to monetization, with cross-platform delivery. The enhanced video player, storyboards, and playlists improved user engagement and content organization. API synchronization ensured a unified experience across all devices.

Andrew Dahl
Andrew Dahl Head of Development, Karnov Group

"They've been an integral part of our development team: clean code, automated tests, and the kind of daily collaboration where sometimes we felt like they were reading our minds."

Evan Michaels
Evan Michaels Founder, reSound

"IT House developed reSound at lightning speed without ever compromising on quality. They turned our vision into a working marketplace, and they continue to deliver."

Matt and Graham Graff
Matt & Graham Graff Founders, Farmzy Inc.

"Our backs were up against the wall with tight timelines and a huge event to deliver. IT House stepped in and made the whole thing possible, within our budget. Now they're helping us rebuild the marketplace from the ground up."

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